Premium Retailer Membership

‘NO-BRAINER’ TO UPGRADE, SAYS ONE RETAILER . . . Designed to offer the best protection and benefits in the industry, NSSF’s new Premium Retailer Membership is now available to any qualifying retailer member with an FFL who has been an NSSF member in good standing for at least a year. At the heart of the program is a defense fund to help retailers protect their business against administrative actions taken by ATF and judicial proceedings challenging an ATF license revocation. NSSF will offer Premium Retailer Members access to a select list of the industry’s best firearms defense attorneys and pay all related attorney fees in any ATF administrative action such as a warning conference or legal proceeding appealing a license revocation. “For any retailer, large or small, this membership is a no-brainer. Between the educational materials, access to the best firearms attorneys and other premium benefits, this membership is what many of us have been waiting for,” said Joe Keffer, owner of the Sportsman’s Shop in New Holland, Pa., and member of the NSSF Board of Governors.