COLOR FOR OPEN WATER AND ICE
Fishing The Midwest with Jensen & Frisch

LURE COLOR FOR OPEN WATER AND ICE

To some anglers, lure color isn’t that important.  To other anglers, color is very important.  To the most successful anglers, lure color is part of the equation.  In a good number of situations, whether it […]

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Ice Fishing

Color Under The Ice

It might not seem like it, but the late ice season is not that far off.  With Polar Vortex’s and such displaying their power, warmer weather seems like a long way off.  However, as the […]

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Bass Fishing

Color: Do Bass Have A Favorite?

Berkley Angler Education: If you’re like me, your tacklebox is a color kaleidoscope. With my endless assortment of soft plastics sporting colors never seen in nature, it’s enough to make my head spin. A reasonable […]

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Top Fishing Headlines

How Important is Lure Color

I always tell people that lure color should be one of the last things you change when fish aren’t biting. Change size, shape, even presentation, before you change color. Since they are near-sighted, vision is […]

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Ice Fishing

Fishing Legends and Myths

Anglers are always striving for the ultimate solution in how to find and catch more fish. It might be a gadget that tells you what color lure to use, or a meter that checks the […]