Matt Herren’s recent victory in the Toyota® Texas Bass Classic, one of the most prestigious bass tournaments in the country, hinged almost entirely on the Yamaha Pro’s ability to recognize and adjust to rapidly changing […]
In the past 14 years Alabama-based BASS Elite pro Matt Herren has qualified for five Bassmaster Classics and six FLW Cups, but hasn’t taken first since the 2007 Wal-Mart FLW Series BP Eastern on Arkansas’ […]
Each spring when he’s searching for pre-spawn bass, Matt Herren uses a fish-finding process he occasionally describes as “fishing backwards.” The Matt Herrenfirst locates prime spawning flats bass will be moving to, then moves out […]
Among his contemporaries, Matt Herren has long been considered one of the best spinnerbait fishermen competing on the Bassmaster® Elite Series, but all are surprised to learn the Yamaha Pro actually keeps very few of […]
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