Bass Fishing

One Sick Stick…

You can’t do that with other soft plastics is more or less the point. Softbaits aren’t supposed to rise off bottom and come to life on their own. But ElaZtech® does. After a few bass […]

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Bass Fishing

NEW FOR 2016 YUM BAITS

Meet the new YUM Soft Plastics. Shapes and colors designed by professional anglers, manufactured right here in the USA, and we even cut the price so you get more for your money. That’s what Americans […]

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Fishing News - Fresh

Don’t Get Bent Out of Shape

It’s often said the simplest solutions are the best answers to life’s little tribulations. Take, for example, the quandary of keeping your soft plastics in the same pristine shape as they were the day you […]