Vicious Fishing announced today the addition of Trophy Technologies, LLC of McCordsville, IN as the official Vicious licensee for hard baits, various musky baits, numerous walleye baits and a selection of salt water soft plastics. The new Vicious Fishing and Vicious Salt baits will join an already impressive list of brands including Musky Armor, Reaction Strike, and Castaic.
With a projected launch of over 100 SKUs that cover bass, walleye, musky and several saltwater species, the Vicious lineup will include industry staples such as crankbaits, jerkbaits, and frogs in several sizes and a range of color options. As with all Vicious products, the goal is to deliver solid quality without busting the average angler’s bank account. The baits were introduced at the 2013 EFFTEX show in Vienna and were well received by retailers worldwide. They will be available to purchase at the 2013 ICAST show in Las Vegas as well.
“We have been watching Vicious Fishing for some time. They have done a great job in developing a strong brand that consumers are very passionate about. We felt the time was right to bring some quality baits to the market under their name and couldn’t be happier to have joined their growing line of branded products,” stated Kris Reibel.
“The addition of baits to our family of products is a natural move for Vicious. So, when we sat down with Kris to review his business plan and proposed selection of baits we knew he was going to be a perfect fit for Vicious. His company believes in delivering quality and a good price and so do we,” added Vicious President, Jeff Martin.
About Vicious Fishing
By offering premium fishing line, apparel and other angling products at an exceptional value,
Vicious Fishing was inspired by the everyday angler. Today’s angler deserves quality, durability
and reliability in their gear and Vicious delivers all of that with attitude. Vicious Fishing headquarters are located in Pell City, AL. For more information regarding Vicious Fishing and its family of products, visit Vicious-Fishing.com or call 866-645-0024.
About Trophy Technologies, LLC
Founded in 2003 by Rick Quade and Kris Reibel, Trophy Technologies set out to make fishing tackle that was truly unique. Being avid anglers, they sought to produce brands that would cater to Professional Fishermen, while at the same time providing superior products at a price within reach of the average angler. Their baits can be found in Tackle Stores in 43 countries from the USA to Canada, Russia to the Ukraine, to South Africa, Australia, Poland, Turkey, Thailand, Japan, Germany, Italy, Spain, England, France, Holland, Ireland, and virtually every other Western European country. Their family of brands include Castaic, Reaction Strike, Hoerne Toad Tackle, Throwback Lures, Musky Armor, Bulldawg Rods, Backstabber Lures and SquirtBait. For more information regarding Trophy Technologies, Vicious Fishing baits or any of its family of products, visit TrophyTechnologies.com or email richardquade@hotmail.com.